The number of people who actively listen to podcasts is mind-blowing
Every year, podcast industry statistics are released to the public. These numbers are important to pay attention to because they can help you determine if now is the right time to start a podcast or if it's not worth your time.
The 2022 report was just released with some numbers are enough to raise an eyebrow. Here are the main points to keep in mind:
Currently, there are 464.7 million podcast listeners globally.
It is predicted that there will be around 504.9 million podcast listeners worldwide by the end of 2024.
As of January 2023, there are over 5 million podcasts with over 70 million episodes between them.
The United States has the most podcast listeners in the world. It is predicted that over 100 million active podcast listeners will be in the U.S. in 2023.
Scandinavian countries have the highest podcast penetration rate.
One-third of the American Population listens to podcasts regularly.
Smart speaker sales increased by 22% during the pandemic, and it is one the most popular channel to listen to podcasts.
78% of the US population is aware of podcasts. Out of which, 28% listen to podcasts weekly.
160 million US citizens have listened to podcasts at least once.
91% of Australian people are aware of podcasts.
Podcast listening is highest in the morning, and most of the podcasts are listened to on a mobile phone.
There are currently over 5 millionpodcasts with over 70 million episodes between them.
There are 464.7 million podcast listeners globally as of January 2023.
Voxnest’s study reveals that Chile is the fastest-growing nation in the podcasting scene.
The popularity, awareness, and overall acceptance of podcasts as an everyday way people consume media is growing at a rapid rate. There is never a better time to start a podcast than now and there has never been a time richer with opportunity.